A nice touch is the Schneider Electric mark, which helps the relay feel like part of a broader system.
SCHENIDER ELECTRIC LRD16 9.0A TO 13.0A OLR FOR CONTACTOR LRD SERIES LRD16 RELAY
With the LRD brand, relay has a clean look, and the pins line up nicely during install.
With the Schneider Electric brand, you get a known name on the relay, and that adds peace of mind.
A nice touch is seeing Schneider Electric printed on the relay, which gives it a professional look and feel.