A nice touch is how the unbranded brand uses a bright indicator LED, so you know at a glance when it's active.
10 Piece Set GM 90804294 HFV6-G 12-HT-R 12V 4 Feet 35A
People often mention Omron for consistent quality, and this unit lives up to that expectation.
What stands out about this Omron relay is the smooth mechanical action and tidy labeling.